Every year, hundreds of thousands of visitors make the pilgrimage to the birthplace of Tennessee whiskey—or as locals call it, “the hollow.” Lynchburg isn’t just a whiskey town; it’s the whiskey town. This is where Tennessee whiskey was born, perfected, and eventually defined into law. Every bottle labeled “Tennessee Whiskey,” regardless of brand, owes something to the process rooted right here in this community.

In the early 1800s, when Tennessee was still a wilderness, Joseph Daniel and his family settled in Franklin County. The Motlow family, heade